By Mevil Bhojani 
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Paperboard:
An outstanding, cost-effective, and customer-friendly option for packaging for different products. Paperboard is very flexible and well-matched with many printing factors.
Corrugated:
generally use it for the study materials.
Rigid:
Use for premium and luxury products
Display:
Which will help you to highlight your product in the best way.
Label/Sticker:
Generally use for the liquid product, beauty product, and so on…
Inner Packaging Label Design on the Bottle & Outer Packaging Design.
Who will use this product?
This question will help you to create a unique design for your product. The main focus is on the 4 categories mentioned below:
Location:
Now you may have the question that how the location affects your packaging. So let’s take one example if we select some religious place and we design according to the shopping mall then it won’t work. It needs to be pretty simple so people can buy for religious purposes.
Age Group:
We can take the example of a toy package design for children. So if we design it with light color and pretty simple then it won’t work here as it’s toy package we need to make it attractive with fast colors.
Gender:
Here we need to take care of the shapes and color of your package. If the products are to be designed for female we can select colors like white, pink, blue, etc. With the nice shapes of the package, you can attract your female audiences. But if we are designing products for the male, then it should be with colors like black, gray as boys like that type of color.
Lifestyle:
Here we need to think about “ where we are going to sell our product” if you are designing the package for one of the clients from the USA, then you need to design according to their current trends in the USA. If you design it according to Indian trends, then that will not work. As the Indian and the American lifestyle is totally different from each other.
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Conclusion
Hiring a company or freelancer is dependent on the type of the project, budget, and timeframe needed for the project development.
On long-term basis, for quick, personalized, proactive and cost-efficient service, hire a development company, and for independent requirements hire a freelancer; as per one’s preference. Even in small projects companies play a vital role by providing quality customizable packages.
Akshay Alex is an experienced technical Copywriter. A professional in the art of composing technical articles and e-books that are informative and interesting to the audience.
