Helping a Brand Sell Fragrance Candles Online
We built a Shopify e-commerce store for Village Craft & Candle, a handcrafted fragrance candle brand. The store features category-based navigation, a rewards program, bulk order capabilities, and extensive third-party integrations for marketing, fraud protection, and shipping.
Client
Prem Bala
Industry
E-commerce
Duration
5 weeks
Tech Stack
Shopify
What We Built
Key Features
Featured Product Homepage
An attractive landing page highlighting new arrivals and bestsellers with a carefully selected color palette.
Category-Based Navigation
Streamlined product discovery through organized categories by scent, occasion, or collection.
Rewards Program
Built-in loyalty rewards system encouraging repeat purchases with points and exclusive discounts.
Bulk Order Capabilities
Custom bulk ordering for corporate gifts, events, and wholesale buyers with tiered pricing.
Klaviyo & Growave Marketing
Email marketing automation with Klaviyo and social proof tools via Growave for reviews and wishlists.
Fraud Filter & Route Protection
Fraud detection to block unauthorized access and Route integration for package protection and tracking.
The Challenge
Problems We Solved
- Fraudulent visitor activity post-launch — resolved by implementing Shopify Fraud Filter app
- Conveying the sensory experience of fragrance candles through a purely visual online medium
- Integrating 12+ third-party apps into a seamless storefront
The Outcome
Results Achieved
- 300% increase in online sales after launch
- 25% of revenue from subscription orders
- Started selling online sooner than expected per client feedback
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